Media Planning & Buying

We’re passionate about finding the right channels with the right message to engage your existing customers and bring new ones through your doors. Backed by Hearst Corporation, we can bring you media reach and technology that was previously reserved for only the big players. We determine when, where, and how often a message should be placed. We seek and recommend new integrated media opportunities for brand and planning teams. Our end goal of reaching the right person at the right time with the right message. You can have the most compelling creative, but without a good media plan, the creative will not be seen (media acts as a conduit for the message).

If you are looking for Media Planning help, we can assist you with the following:

  • Goal Setting
  • Media Planning
  • Media Buy Execution
  • Results & Analysis
  • Proof of Performance
  • Email Marketing
  • Direct Marketing
  • Social Media Marketing
  • Video Marketing and Production

We also recommend integrating these 46Mile services with Media Planning & Buying:

    We don’t want you to throw your money away on an underperforming channel or use creative that doesn’t give you a great return on your investment. Our goal is to leverage media planning, buying and retargeting to get you an insanely loud bang for your buck

    Media Planning & Buying Within Our Methodology

    To ensure Media Planning & Buying strategy is consistent across our methodologies, we've hightlighted (in orange) to show you how it works


    Strategic Planning

    Execution & Optimization

    Understand Your Business

    Customer Definition & Segmentation

    Market & Industry Research

    Competitive Research

    Branded Refinement Consideration

    Channel Marketing Mix

    Social, SEO & Influencer Strategy

    Strategic Alliances

    Integrated Marketing Calendar

    Recommend Customer Target

    Marketing Success Metric / KPIs

    Event Strategy & Preparation

    Community Building Roadmap

    Asset Creation Plan & Budget

    Value Drivers & Messaging Platform

    Paid Media Strategy

    Content Plan

    Crisis Preparedness

    Budget Analysis & Proposal

    Influencer Outreach

    Media Planning and Buying

    Social Media Management

    Direct Mail & Email

    Media Relations (PR)

    Event Planning

    Community Relations

    Website Design, Build & Maintenance

    Ad Campaign & Content Creation


    Brand Refinement

    Media/Crisis Training

    Questions? Please contact us and we'll be more then happy to walk you through the process!

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