What Makes Your Audience Tick? Find the Answer in Psychographics

Congratulations - you know your target market’s demographics. Valuable information like age, income, gender, education level and so on to help [...]

By Nina Foo | October 18, 2017 |

Categories: Audience Research

Looking for Your Audience?

Learn about each generation to help you find them.

“When you speak to everyone, you speak to no one,” said Meredith Hill, a leader in the [...]

By Nina Foo | October 03, 2017 |

Categories: Audience Research

Need to Save 40 Minutes? Here’s a quick overview of what we talked about in the Finding Your Perfect Customer Webinar


Kait, Strategic Marketing Consultant, and Christina, VP of Media & Research, did a great job of discussing how participants who learn more [...]

By 46Mile | March 15, 2017 |

Categories: Audience Research

Why the Customer Journey is the Future for Digital Marketing

Marketing is constantly evolving, by 2020 the marketing landscape will look completely different. In the future, 80 percent of the buying process [...]

By 46Mile | March 09, 2017 |

Categories: Audience Research

Get to Know Your Customers. Here’s a Hint Use Data!


Customers are running the show now, in fact it’s even got a name, “Age of the Customer.” For this reason, it’s become even more important for [...]

By 46Mile | March 02, 2017 |

Categories: Audience Research

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