Social Media & Influencer Marketing

Who’s talking about your brand? What are they saying? In today’s society, social media is no longer a ‘nice-to-have’. A sound and effective social media strategy is a key factor in any successful campaign. Social media channels allow us to explore content possibilities across various mediums and various demographics. Facebook now has the largest database in the world, it scans over 105 terabytes of data every 30 minutes. Using their robust and insanely amazing targeting possibilities and database, as marketers, we can be more specific, and targeted than ever before.

Content needs to be cohesive across all channels. The brand you’re displaying through biddable campaigns and through your website should be conveyed across social media. It’s a way to take your message, and turn it into something fun and engaging! By posting links to blogs on your website, you’re also helping with SEO efforts (they go hand in hand). By posting content worth sharing, you are organically helping promote your business through digital word of mouth. Social creates a community and provides inspiration, gets people excited!

If you are looking for Social Media help, we can assist you with the following:

  • Social Media Audit
  • Social Media Strategy
  • Social Media Management
  • Content Planning
  • Editorial Calendar
  • Influencer Identification
  • Influencer Strategic Management
  • Content Management

We also recommend integrating these 46Mile services with Social Media & Influencer Marketing.

    Our social team lives and breathes social media and influencer marketing. They know what makes people tick, which brands align with key people, and how to connect the two.

    Social Media & Influencer Marketing Within Our Methodology

    To ensure Media Planning & Buying strategy is consistent across our methodologies, we've hightlighted (in orange) to show you how it works

    Research

    Strategic Planning

    Execution & Optimization

    Understand Your Business

    Customer Definition & Segmentation

    Market & Industry Research

    Competitive Research

    Branded Refinement Consideration

    Channel Marketing Mix

    Social, SEO & Influencer Strategy

    Strategic Alliances

    Integrated Marketing Calendar

    Recommend Customer Target

    Marketing Success Metric / KPIs

    Event Strategy & Preparation

    Community Building Roadmap

    Asset Creation Plan & Budget

    Value Drivers & Messaging Platform

    Paid Media Strategy

    Content Plan

    Crisis Preparedness

    Budget Analysis & Proposal

    Influencer Outreach

    Media Planning and Buying

    Social Media Management

    Direct Mail & Email

    Media Relations (PR)

    Event Planning

    Community Relations

    Website Design, Build & Maintenance

    Ad Campaign & Content Creation

    SEO

    Brand Refinement

    Media/Crisis Training

    Questions? Please contact us and we'll be more then happy to walk you through the process!

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    Contact us today and get a complimentary consultation.